Premiere Classe Emphasizes Sustainable Designs

PARIS — Sustainability, traditional craftsmanship and traceability were key focuses of both buyers and exhibitors at the 30th anniversary edition of accessories trade show Première Classe held here.
The 1.618 agency was invited to showcase 15 of its sustainable fashion and lifestyle brands, including a range of products from luxury Italian sneakers made of corn and recycled plastic by Yatay, to unmotorized treadmills by Sprintbok and electric, foldable scooters by Ujet. The newly founded Goooders platform was also invited with its selection of eco-friendly brands with missions for social improvement, such as with the zero-dividends label “I Was a Sari,” which trains and employs women in Mumbai’s slums to make accessories from upcycled saris.
An exhibition marking the 30th anniversary of the show included commissioned pieces from designers who have marked “accessory history,” such as Stephen Jones, who contributed a velvety, veil-like scarf. The pop-up store Face to Face was open to the general public, showcasing several local, emerging brands like the floral-inspired French jewelry label Marie Gold. Swimwear was also included in a section titled “Exposed,” as well as collections from young designers and former winners of the Festival International de Mode, de Photographie et d’Accessoires de mode a Hyères, which

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