The National Retail Federation “Big Show” convenes various industry stakeholders for a singular purpose: to get consumers to loosen their purse strings.
Through seminars, workshops, panel sessions, keynote speeches, innovation labs and networking opportunities, attendees can glean insights about consumers and their behavior as well as products, services and technologies that can improve the shopping experience — and boost conversions, in-store and online.
On the exhibit floor this year, companies will be touting services and platforms that focus on personalization, customer experience and engagement, data optimization, product and workforce management, security and fraud prevention, marketing and POS, among others. The Big Show, which runs through Jan. 14 at the Jacob K. Javits Convention Center in New York, also serves as a venue for exhibitors to launch technologies and services — many of which are driven by AI and machine learning.
First Insight Inc., for example, will be demonstrating its latest voice of the customer enterprise-level platform, which can help brands and retailers test products on a large scale. The company said the enhancements and platform capabilities “deliver a deeper understanding of the products customers will buy and why they buy them, including attribute-level analytics and tools to assess the interaction between items within
Through seminars, workshops, panel sessions, keynote speeches, innovation labs and networking opportunities, attendees can glean insights about consumers and their behavior as well as products, services and technologies that can improve the shopping experience — and boost conversions, in-store and online.
On the exhibit floor this year, companies will be touting services and platforms that focus on personalization, customer experience and engagement, data optimization, product and workforce management, security and fraud prevention, marketing and POS, among others. The Big Show, which runs through Jan. 14 at the Jacob K. Javits Convention Center in New York, also serves as a venue for exhibitors to launch technologies and services — many of which are driven by AI and machine learning.
First Insight Inc., for example, will be demonstrating its latest voice of the customer enterprise-level platform, which can help brands and retailers test products on a large scale. The company said the enhancements and platform capabilities “deliver a deeper understanding of the products customers will buy and why they buy them, including attribute-level analytics and tools to assess the interaction between items within
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