Haley Steinberg, vice president of marketing communications at Authentic Brands Group, is described by colleagues as “an ardent and strategic marketing communications specialist,” who is “highly skilled in media and talent relations, integrated public relations strategy, corporate profile development, crisis management and leadership.”
At ABG, Steinberg established the company’s MarComm department in 2014 and continues to lead the team, which drives p.r. efforts across a portfolio of renown brands, which include Marilyn Monroe, Shaquille O’Neal, Sports Illustrated, Elvis Presley, Juicy Couture, Nautica, Vince Camuto, Aéropostale, Judith Leiber, Hervé Leger, Barneys New York, Volcom, Spyder and Prince, among others.
Prior to ABG, Steinberg held various roles in the fashion industry spanning p.r., brand management, wholesale, retail, product development and design. She has a BBA in marketing from LIM College in New York and an AA in Fashion Design from the Art Institute of New York City. In 2019, she received a LIM College Distinguished Alumni Award. Here, Steinberg shares her career path, challenges faced and the importance of being “adaptable.”
WWD: How did your coursework and your experience at LIM College help inform your career decisions?
Haley Steinberg: I came to LIM at a pivotal point in my career, and it completely changed my path.
At ABG, Steinberg established the company’s MarComm department in 2014 and continues to lead the team, which drives p.r. efforts across a portfolio of renown brands, which include Marilyn Monroe, Shaquille O’Neal, Sports Illustrated, Elvis Presley, Juicy Couture, Nautica, Vince Camuto, Aéropostale, Judith Leiber, Hervé Leger, Barneys New York, Volcom, Spyder and Prince, among others.
Prior to ABG, Steinberg held various roles in the fashion industry spanning p.r., brand management, wholesale, retail, product development and design. She has a BBA in marketing from LIM College in New York and an AA in Fashion Design from the Art Institute of New York City. In 2019, she received a LIM College Distinguished Alumni Award. Here, Steinberg shares her career path, challenges faced and the importance of being “adaptable.”
WWD: How did your coursework and your experience at LIM College help inform your career decisions?
Haley Steinberg: I came to LIM at a pivotal point in my career, and it completely changed my path.
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