Fashion and beauty brands are the latest to launch initiatives to combat the coronavirus pandemic.
Indie and established names are making donations or raising funds for various organizations that are fighting the impact of COVID-19 on local and national communities.
Several brands, including beauty brands Farmacy and Grande Cosmetics, as well as contemporary fashion label Everlane, are donating to Feeding America, the nationwide network of food banks that is providing meals to children and low-income individuals.
Read More: Fashion Industry Leaders Raise Funds to Fight COVID-19
Celebrity-founded brands are also launching giveback initiatives. Kim Kardashian West’s Skims shapewear brand is donating 20 percent of sales from its cotton collection to Baby2Baby and Lady Gaga’s Haus Labs beauty brand is donating 20 percent of sales to food banks in New York City and Los Angeles.
Here, WWD compiles 19 fashion and beauty brands that are fighting the coronavirus pandemic.
Alice + Olivia
Fashion label Alice + Olivia is teaming with No Kid Hungry to combat COVID-19, donating 10 percent of online sales back to the organization.
Aritzia
Fashion retailer Aritzia is donating all profits to its Aritzia Community Relief Fund, which provides financial support to its employees and overseas partners.
Billie
Indie and established names are making donations or raising funds for various organizations that are fighting the impact of COVID-19 on local and national communities.
Several brands, including beauty brands Farmacy and Grande Cosmetics, as well as contemporary fashion label Everlane, are donating to Feeding America, the nationwide network of food banks that is providing meals to children and low-income individuals.
Read More: Fashion Industry Leaders Raise Funds to Fight COVID-19
Celebrity-founded brands are also launching giveback initiatives. Kim Kardashian West’s Skims shapewear brand is donating 20 percent of sales from its cotton collection to Baby2Baby and Lady Gaga’s Haus Labs beauty brand is donating 20 percent of sales to food banks in New York City and Los Angeles.
Here, WWD compiles 19 fashion and beauty brands that are fighting the coronavirus pandemic.
Alice + Olivia
Fashion label Alice + Olivia is teaming with No Kid Hungry to combat COVID-19, donating 10 percent of online sales back to the organization.
Aritzia
Fashion retailer Aritzia is donating all profits to its Aritzia Community Relief Fund, which provides financial support to its employees and overseas partners.
Billie
Billie’s body-care products.
Millennial-minded shaving brand, Billie, is donating $100,000 through its
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