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Fragrance is one of the oldest beauty products in history. In fact, based on ancient text and archaeological discoveries, researchers date the creation of perfume — then just a simple concoction of flowers and oil — back to ancient Egypt and Mesopotamia around the 2nd millennium B.C. Fast-forward a few thousand years (aka right now) and we’re still just as obsessed with smelling delightful.
Perfumes are so much more than just a fragrance, though. They have the power to make a statement without saying a word. They evoke beautiful (and not so beautiful) memories, and they are one of daily life’s simplest, but most enjoyable, little pleasures that we do just for ourselves.
“Fragrance helps us create an identity,” says Eduardo Valadez, marketing director at the storied French fragrance house, Diptyque. “Fragrance is something that’s very personal; it’s about a sensation. I think how people today wear fragrance is ‘I want to feel a certain way’.”
And one of the most beautiful aspects of perfume is that there truly is something for everyone and every environment. Most of us wouldn’t wear the same
Fragrance is one of the oldest beauty products in history. In fact, based on ancient text and archaeological discoveries, researchers date the creation of perfume — then just a simple concoction of flowers and oil — back to ancient Egypt and Mesopotamia around the 2nd millennium B.C. Fast-forward a few thousand years (aka right now) and we’re still just as obsessed with smelling delightful.
Perfumes are so much more than just a fragrance, though. They have the power to make a statement without saying a word. They evoke beautiful (and not so beautiful) memories, and they are one of daily life’s simplest, but most enjoyable, little pleasures that we do just for ourselves.
“Fragrance helps us create an identity,” says Eduardo Valadez, marketing director at the storied French fragrance house, Diptyque. “Fragrance is something that’s very personal; it’s about a sensation. I think how people today wear fragrance is ‘I want to feel a certain way’.”
And one of the most beautiful aspects of perfume is that there truly is something for everyone and every environment. Most of us wouldn’t wear the same
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