Tula Launches Social Media Campaign With Body Positivity Influencer Mik Zazon

Tula is continuing its mission of body positivity and empowerment through a new social media campaign.
The probiotic-based skin-care brand is launching a 30-day challenge to encourage followers to take small actions to improve their own self-confidence. Tula is continuing its relationship with body positivity influencer Mik Zazon for the campaign.
“I was actually a health and weight-loss coach and behind the scenes on social media, I was struggling with multiple eating disorders, depression and anxiety,” Zazon said. “It all came to the surface and I realized I couldn’t do it anymore. I dropped all of my sponsorships and had no income and I decided instead to take people on this journey of recovery for me, and Tula was one of the first brands to reach out to me during that whole process.”

View this post on Instagram

I used to hear my acne scars speak to me when I would wear more revealing shirts.⁣ ⁣ Every time I would pass by someone my skin would say, “Mik, they are looking at you. They think you are disgusting. Cover me up. I want to hide.”⁣ ⁣ It’s taken a decade for me to fully embrace the skin I’m in.⁣

Follow WWD on Twitter or become a fan on Facebook.

Read More…