Kate Hudson Talks Sustainability, and Diving Deeper into Fashion

While there is no shortage of celebrity fashion brands, the level of involvement of actors and influencers whose names appear on the labels varies widely. For every Mary-Kate and Ashley Olsen, whose critically acclaimed The Row collection is known for its luxurious minimalist pieces, there are hundreds more who simply pose for brands’ ad campaigns.
Kate Hudson wants to be a fashion player in an Olsen-twins kind of way. “The truth is, this is where I’m spending the bulk of my time,” Hudson said, referring to fashion. “It’s a very nice thing to be able to do. Fabletics [the ath-leisure brand Hudson cofounded] and Happy X Nature are two very different worlds and a great creative outlet. I think fashion is very similar to making movies in that you’re telling the story. The difference is that the business aspects are very different.”
Happy X Nature, Hudson’s responsibly sourced, environmentally friendly brand, on Wednesday will introduce occasion dressing with the launch of the eco-evening collection, an assortment of dresses and jumpsuits made from recycled materials, and priced from $98 to $298.
“I’m super excited about what’s coming to our eco-evening collection and everything we have ahead of us,” the actress said. “It’s been really

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